Customer service is a field ridden with dangers. Any mistake by a customer care representative and the customer may never come back again. Or worse, he may pledge his allegiance to a different brand and you might lose a valuable customer. Such is the nature of businesses nowadays that every product, with slight variations in features, is sold by different companies. High competition, well-informed customers and intense work pressure lead to the formation of a playing field, which is nothing less than a minefield for most entrepreneurs. So, how to stay safe? How to not only satisfy customers but exceed their expectation, so they bring in more business?Read More